2017共享单车大数据报告
2018-01-02 17:35
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With the popularization of smartphones and the proliferation of mobile phone users, shared bicycles, as an important part of urban transport system, are characterized by environmental protection, convenience and high efficiency,
and economic and environmental protection.
As an important part of the city's shared transportation system, the bicycle sharing industry characterized by environmental protection, convenience and high efficiency, and environmental protection achieved a total of 20.3
million users in 2016, and the national operation market reached 1.15 billion yuan.
Based on the above background, tecdat researchers analyzed the data of bicycles shared by Beijing and explored "the last mile travel "
solution with data to outline the current status of shared bicycle use and user travel.
Fill the public transport gap: solve the "two kilometers travel difficult"
From the use of cycling in various time periods, the car peak at 8 am and 6 pm is the peak of the morning and evening rush hour, with a M-type distribution. The order volume during the morning and evening peak period accounts
for the total day About 40% of orders.
From the distribution of riding distance, we found that the main focus at 200-1500 meters, to solve the nearly 80% of users "travel within two kilometers" is difficult, with short-distance travel and short-distance connection,
greatly Improve travel efficiency, but also effectively complement the long-distance travel.
Most are located in the shopping district, the destination is more interesting and diversified
From the point of view of cycling, we found that the densely populated areas include Guomao, Dawang Road, Jianwai Street and Wangfujing.
From the point of travel and the path of view cycling destination mostly commercial district, traffic frequency to some extent reflects the degree of commercialization in a particular area.
Compared to long haul travel, short haul destinations are more interesting and diversified, while also meeting consumer demand for high-frequency and multiple mini-trips. The
user's main destination for cycling is leisure, shopping, dining business district.
Conclusion
Sharing bicycle data can express the density of the city in real time and the traffic dynamics between the place of residence and the place of work. At the same time, the public transportation has been supplemented and greatly
enhanced the efficiency of mass transit.
Because of the scarcity of urban infrastructure resources, sharing travel as a "potential substitute" for urban public transport also contributes to the rapid growth of the entire sharing industry.
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